In today’s digital age, email marketing remains a potent tool for reaching customers and building relationships. However, the cost of email marketing platforms can be a significant barrier for small businesses (SMBs).
This article explores a unique, cost-effective approach to sending free emails marketing campaigns using free resources and leveraging WordPress.
The Challenge:
Many SMBs struggle to afford professional email marketing services. Free options often come with limitations, hindering their ability to reach their entire subscriber base effectively.
The Solution: A Free, DIY Approach for Free Email Marketing
This method leverages the power of WordPress and free resources to enable SMBs to send up to 9k free emails per month to their subscribers.
Step 1: Host Website with Hostinger
- Cost-Effective Hosting: Hostinger offers affordable web hosting plans, starting at around $35 with a free .com domain per year. This allows you to host multiple websites on a single plan, making it ideal for SMBs.
- Launch Your Website: Create a professional WordPress website for your business to establish an online presence.
Step 2: Generate Free Email Accounts
- Create Multiple Email Addresses: Hostinger allows you to create numerous email accounts related to your domain (e.g., [info@yourdomain.com]).
- Access Free SMTP Credentials: Each email account comes with free SMTP credentials, essential for sending emails programmatically. To do that Login to your hostinger account then Go To Emails Tab > Click Manage under your domain
Then Click on View Limits Button
It will show your email Limit and size details.
Understanding Hostinger’s Free SMTP Limitations with weMail
When using Hostinger’s free SMTP credentials with weMail, it’s essential to be aware of the limitations to ensure your email campaigns run smoothly.
- Daily Email Limit: You can send up to 300 emails per day using Hostinger’s free SMTP service.
- Hourly Sending Limit: The maximum hourly sending speed is capped at 200 emails per hour.
Exceeding these limits in your weMail SMTP setup will result in your email campaign failing to send. To avoid this, plan your campaigns within these boundaries or consider upgrading to a service with higher limits if needed.
Step 3: Install weMail plugin
Now you need to install weMail plugin to your WordPress website and connect weMail plugin to getwemail.io account. Once connected, Go to WordPress Dashboard > weMail > Setting > Email sending > SMTP.
Once click on SMTP option, you will see the option where you can add your email sending sender name and emails, also, email received sender name and emails. Once added click on Edit Credentials button.
Once Click Edit Credentials button, You will see the below window where you need to add the SMTP credentials that you get from your hosting email.
Now Click Next and Save Changes. You are ready to send email campaigns.
Important Note for Hostinger Free SMTP Users
If you’re using Hostinger’s free SMTP with weMail, keep in mind its limitations to ensure your email campaigns work smoothly. You can send up to 300 emails per day, and the maximum hourly limit is 200 emails.
If you try to send more than this through your weMail SMTP setup, your email campaign will fail. To avoid issues, make sure your campaigns stay within these limits or consider upgrading to a plan with higher email limits if needed.
This process is particularly effective for small or newly started businesses. However, as your business grows and you start achieving better results through email marketing, you should definitely consider using weMail’s premium plan.
The premium plan allows you to send emails on a much larger scale, which will undoubtedly help you drive customer growth.
